It was a real pleasure spending some time with That Sunday Feeling while they were filming their next video releases around Grantham this week.
Over two days they recorded not one but two new videos with final scenes for both being shot today.
It’s always interesting to watch the creative process involved and admire how the band craft their videos with long-term collaborators Dan Broadley and Alex his technician.
The finished product is testament to the lengths everyone goes to achieve the very best in a That Sunday Feeling video, and the very high standards that both the band and Dan and his team set for themselves.
There are literally no boundaries these guys will not push to achieve the desired effect and their joint commitment to the project always shines through.
As in all things, the band demand the utmost creative input from everyone they work with, and Dan and Alex are more than up for the challenge.
Watching everyone at work you sense the intuitive grasp they all have of where they are going with Dan and Alex developing the concepts visually into some impressive artwork.
I didn’t get the opportunity to spend much time with the band when recording the video for Conversations With My Inner Self, but what I saw in terms of location, set and storyboard was more than enough to convince that this was possibly going to be the best video release yet by the band.
I did get the chance to see far more of the creative process in action when shooting a completely different concept for the video to Eyes Alight, which again made me think this is going to be among the best video work yet by the band.
I can’t say anything more about the actual content of the videos at this time, but there were a few things I noticed that deserve special comment.
First was how professional the band were, brimming over as ever with ideas and commitment to the project at the 110% level. The individual character of each band member really adds to the overall mix.
Second was how well Dan and Alex worked all the cast – and I can’t say anything more at this time but it took a wide range of people skills – while developing the thematic content of the videos with the band.
Third – and again I can’t give anything away before the band gives the go-ahead – how impressive Joe’s vocals were in such unusual circumstances when filming the second day.
Of course, you won’t hear those vocals because the video will play to the production track, but from where I was standing they sounded every bit as powerful, in-tune and on-song as they did coming from the recorded version over the monitor.
A great day or two with some great people, it’s always such a joy and privilege working with That Sunday Feeling because of the sheer professionalism, dynamic creativity and infectious good humour they bring to everything they do.